Recommended Reading for Intranet Professionals – Week 39/2008

CMIS – the new Lingua Franca of ECM?
A short while ago, three of the biggest behemoths of content management (namely IBM, Microsoft, and EMC) announced a new standard… one that, if it does indeed become an accepted standard, is supposed do for the content-management world what ODBC and SQL did for the database world.

New BT social media adoption case study
A new BT social media case study has been written by a company called Career Innovation … some of the content will be familiar to those who have read the one I wrote but this one is from a digital generation perspective.

Enabling enterprise collaboration at J&J
This is an approach that has been seen before – many tales of successful collaborative initiatives focus on the “top down, bottom up” approach, while the topic of how to create a “2.0” mindset is all over the collaboration blogosphere. The concepts may be basic, but the details required to achieve each one are more complex.

Seven personal skills for effective collaboration
What’s difficult is to change your practices (read behaviours) to improve your chances of an effective collaboration.

Content value analysis for intranets
I’m not suggesting that IAs become statisticians (although using statistics really give your results some gravitas) but you can’t evaluate every intranet page. Sampling techniques have been used with success in the manufacturing sector for nearly 90 years.

“My sites”: do they work?
I would therefore argue that “my site” functionality implemented today is likely to fail in most organisations. While it may succeed in the future due to cultural or generational changes, this will not change the outcome in the short-term. More importantly, if it fails now, it may not get a second chance when the conditions are more favourable.

Twitter for Business: Four Ways Companies Use Microblogging
Many companies have begun using Twitter, the microblogging service, to send people brief messages and communicate with customers about new products or how to improve their services.

Intranet management? It’s business as usual in BT
BT treats a digital asset (web site, online document, etc) the same as a physical asset (new phone, PC, etc).  Someone requests and justifies the need and their line manager approves/rejects it.

Naming the intranet
When creating or relaunching an intranet, the question of whether to give the site a name often comes up.

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